[All 22 Types]Convenient GA4 Looker Studio Templates for Reporting (Summary & Monthly/Daily Reports Edition)
This article introduces the "GA4 Monthly Report Template for Looker Studio (4007)" from among more than 60 pages of automated reporting templates for GA4, specifically the summary report and the monthly/daily reports (22 pages).
This template is particularly popular among the more than 2,000 companies that use InHouse Plus, providing an overwhelming volume of templates that meet various reporting needs. Please try it.
The template we are introducing this time: The popular GA4 monthly report template for reporting purposes.
GA4 Monthly Report Template[4007]
Cover Page
This is the cover page of the report. All elements, including signatures, can be freely changed, allowing it to be used as a report for your own brand.
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Summary Report
Overall Summary (Compared to the Previous Month/Year)
This is a summary report that compares key metrics such as the number of users, page views, and conversions with those of the previous month and the same month in the previous year.
The default period displayed in the report is "last month." For example, if you access this report in October 2023, the data for September 2023 will be displayed at the top, followed by the data for the previous month (August 2023), and then the data for the same month in the previous year (October 2022). This display setting can be freely changed by the user.
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Overall Summary (Last 3 Months)
This is a summary report that compiles the performance of the same metrics for the most recent three months and their year-over-year comparison.
For example, if you access this report in October 2023, the data for September 2023 will be displayed at the top, followed by the data for August 2023, and then July 2023. This display setting can be freely changed by the user.
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Monthly Report
Overall Trends (Monthly)
This is a monthly report that summarizes the trends of key metrics for the last 12 months in both tabular and graphical formats. The graphical format also allows for a comparison with the same month in the previous year.
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Users Trends (Monthly)
This is a monthly report that summarizes the trends in the number of users for the last 24 months in both graphical and tabular formats.
It is a common misconception, but in GA4, all reports except "Exploration Reports" are available with unlimited past data. For more details, please refer to "[GA4] The Misunderstood Data Retention Period That Disappears After 14 Months? An In-depth Explanation | Introduction to Changing Settings".
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New User Trends (Monthly)
This is a monthly report that summarizes the trends in the number of new users for the last 24 months in both graphical and tabular formats.
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Sessions Trend (Monthly)
This is a monthly report that summarizes the trend of the number of sessions for the most recent 24 months in both graphical and tabular formats.
The definition of session numbers in GA4 has changed from Universal Analytics (UA), and there tends to be a decrease in numbers compared to UA. For more details, please see "[GA4] Definition and How to Check the Number of Sessions | Changes from UA and Differences from Page Views."
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Views Trend (Monthly)
This is a monthly report that summarizes the trend of the number of page views for the most recent 24 months in both graphical and tabular formats.
For more details on page views in GA4, please see "[GA4] How to Check the Number of Page Views (PV) | Also Explaining How to Check Daily and by Page."
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Engagement Rate Trend (Monthly)
This is a monthly report that summarizes the trend of the engagement rate for the most recent 24 months in both graphical and tabular formats.
For more details on the engagement rate in GA4, please see "[GA4] Definitions and How to Check Bounce Rate and Engagement Rate | Changes from UA and Differences from Exit Rate."
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Average Engagement Time Trend (Monthly)
This is a monthly report that summarizes the trend of the average engagement time for the most recent 24 months in both graphical and tabular formats.
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Conversion Rate Trend (Monthly)
This is a monthly report that summarizes the trend of the conversion rate for the most recent 24 months in both graphical and tabular formats.
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Conversions Trend (Monthly)
This is a monthly report that summarizes the trend of the number of conversions for the most recent 24 months in both graphical and tabular formats.
The number of conversions by default is the total number of all conversions set up, but it is also possible to display only individual conversions. For more details, please see "[GA4] How to Create Metrics for Each Goal's Number of Conversions Like UA."
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Daily Report
Overall Trend (Daily)
This is a daily report in table format that summarizes the performance of key metrics for the selected period (the default period is last month). At the top scorecard, you can also check the comparison with the previous period and the same month last year.
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Users Trend (Daily)
This is a daily report in graph format that summarizes the number of users for the selected period (the default period is last month).
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Sessions Trend (Daily)
This is a daily report in graph format that summarizes the number of sessions for the selected period (the default period is last month).
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Views (PV) Trend (Daily)
This is a daily report in graph format that summarizes the number of page views for the selected period (the default period is last month).
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Engagement Rate Trend (Daily)
This is a daily report in graph format that summarizes the engagement rate for the selected period (the default period is last month).
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Average Engagement Time Trend (Daily)
This is a daily report in graph format that summarizes the average engagement time for the selected period (the default period is last month).
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Conversion Rate Trend (Daily)
This is a daily report in graph format that summarizes the conversion rate for the selected period (the default period is last month).
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Conversions Trend (Daily)
This is a daily report in graph format that summarizes the number of conversions for the selected period (the default period is last month).
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Day of week Report
This is a weekly report in both graph and table formats that summarizes the number of users and conversions for the selected period (the default period is last month).
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Hourly Report
This is an hourly report in both graph and table formats that summarizes the number of users and conversions for the selected period (the default period is last month).
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Related articles on the GA4 Looker Studio template useful for reporting
- [All 22 Types]Convenient GA4 Looker Studio Templates for Reporting (Summary & Monthly/Daily Reports Edition)
- [All 12 Types] Convenient GA4 Looker Studio Templates for Reporting (User Report Edition)
- [All 19 Types] Convenient GA4 Looker Studio Templates for Reporting (Acquisition Report Edition)
- [All 7 Types] Convenient GA4 Looker Studio Templates for Reporting (Engagement Report Edition)